Originally devised as a way to combat comment spam, when a nofollow attribute is added to a link it tells search engines that your link to it isn't necessarily a vote of confidence. Sentence fragments are fine, especially in bulleted lists. If you're looking for retail therapy, York is as …

Your blog posts shouldn't be treated equally. Only select the posts that had the biggest positive impact on your business. Google devalues pages and websites with very little content, and it's obvious that links from these types of websites carry little SEO value. In the modern search landscape, a multitude …

The topic of SEO is one of my passions. You have to be good at social media You have to be good at pretty much everything; conversion optimization, project management, product marketing. Tying your domain name to a hosting provider often comes with a lot of red tape if you …

Google has access to all this incredible data about where people go on the Internet through Chrome and through Android. People tend to avoid advertising if they can. Erudite search engine users know where ad are placed in the results page. They know that people have paid to show up …

Unlike traditional AB testing where metrics become available immediately, with an SEO change you need to wait before you can even begin your analysis. Google needs time to index the change. Then you need to accumulate at least 2 weeks of data. It is called implied linking as there is …